Octopus was founded in 2020 with a simple observation: the physical world runs on screens, yet almost none of them know who is watching, what works, or what a moment of attention is worth. Online, every impression is measured. Offline, billions of glances vanish unrecorded.
It’s not digital signage. It’s Physical Intelligence.
Today Octopus turns ordinary displays into measurable, intelligent, connected assets for some of the world’s most demanding brands — from Starbucks and Shell to GAP, Marks & Spencer and Lululemon. Our platform manages content, senses its audience, sells the idle moments as media, and reports every outcome in real time.